Tubular is a tuba cover band comprised of some of the most talented tuba players around. The band composes pieces based on pop music, covering as varied artists as Michael Jackson and Weezer. One of the most captivating things about the Tubular band is their whimsical view of the music they create. While developing their brand, we determined that a loose, unserious identity would suit the artists best.
I sketched largely in two directions that we eventually combined into the final logo. After developing brush typography that felt bold and loose, we went for a logo that would feel like graffiti on a wall.